What even IS ‘branding’?

What the hey is ‘branding’? I get asked this question a LOT, so thought I’d do a quick video to explain. No, it’s not just your logo.     Basically, branding comes down to being consistent in what you put out into the world, curating...

Creative ways to get your brand noticed

Creative ways to get your brand noticed: Guest Post by Lilly Adams Today’s market is teeming with competition, and businesses both big and small must strive to stand out. Some brands have become so well-known that their names now replace the generic terms that used to...

Small Biz How-To: Ways To Stretch Your Marketing Budget

Ways To Stretch Your Marketing Budget: Guest post by Damian Wolf   Limited marketing budgets Making every dollar count is important whether you are a small or a big business, especially nowadays when making a marketing strategy is extremely pricey and it costs...