tractorgirl: visual business: small business branding

 You’re fuelled by a sense of purpose.
You know you can make the world a better place.
But somehow, you know you could be connecting with your customers better.

That’s where I come in.

Brand touchpoints grab attention. Use them

Your brand touchpoints are everywhere. Have you heard of touchpoints? They're every interaction you have with your audience and your customers.  SO THEY MATTER. A LOT. Because "if you're not branding yourself, then others are doing it for you." Which means...

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What even IS ‘branding’?

What the hey is 'branding'? I get asked this question a LOT, so thought I'd do a quick video to explain. No, it's not just your logo.   https://youtu.be/UBOiyMp-sK8   Basically, branding comes down to being consistent in what you put out into the world, curating your...

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