You’re fuelled by a sense of purpose.
You know you can make the world a better place.
But somehow, you know you could be connecting with your customers better.
That’s where I come in.
I've *just* come back from the Artful Business Conference - hooley dooley!!! SO. FREAKING. GOOD. I could tell you a zillion things about it: how aaah-maaaaaz-ing was Ricci-Jane Adams, how beautiful it was to see my friend Karyn Sealby up on stage because I know...read more
As anyone who's ever started a business knows, there are moments when you doubt yourself. A lot. But when you keep going because there's that thing you're utterly passionate about, you'll never know where you might end up... Look. I was trawling through my...read more
What the hey is 'branding'? I get asked this question a LOT, so thought I'd do a quick video to explain. No, it's not just your logo. https://youtu.be/UBOiyMp-sK8 Basically, branding comes down to being consistent in what you put out into the world,...read more
You know that EVERY interaction with your audience adds to their impression of you - whether it's your sparkly, amazing website design, your luscious business card that everyone oohs and aahs over, or your YouTube channel banner. In fact, I was just listening to Tash...read more
Well!! I must say I didn't plan to be away from my blog this long; I've been incredibly busy with clients (yay!), having holidays at the beach (yay!), planning out my business for this year (just you wait 😉 ), and then getting the kids organised to get back into...read more
The 5 Step Formula to Designing a Killer Logo guest post by Hubert Dwight It is amazing how much influence the right image can possess. For instance, a company logo is just a tiny picture. It doesn’t even have to contain any words and it can still say a thousand of...read more
I confess: if someone were to tell me I should put together a mood board for my business a couple of years ago, I would have rolled my eyes and ever-so-politely ignored them. Pfffft. I already KNEW what I liked; I had a strong sense of design, I had some...read more
The Number One rule about your About page is - it's not about you. It's about your AUDIENCE. They want to know why you're right for them - so make it easy for them to decide! And of course, there's a heap of different ways to create a standout About page...read more
I'm SO excited to announce that my ridiculously talented friend Nora is launching a wonderful new not-your-average stock photo site - The Photo Forest. Nora first came up with the idea when searching around for good stock photos and yet again...read more