That time I sat in the car and …

 

As anyone who’s ever started a business knows, there are moments when you doubt yourself. A lot.

But when you keep going because there’s that thing you’re utterly passionate about, you’ll never know where you might end up…

Look. I was trawling through my memory for a story or two to share with you about my ongoing love-affair with the Artful Business Conference (aka ArtfulBizCon), because it’s so darn freaking good for women in business like me and you. Like that time Elle showed us the video of the lone dancer and demonstrated the power of community. Like that time Sonia told us about growing up in a family that always reinforced the idea to “Do things that make other people happy”, but eventually realising that when we do things that make US happy, the happiness flows out of us to others anyway. Like that time Karen told us to start a revolution, by sharing your gift with one person – because who are YOU not to share?

And that time I spent sitting in the car in the carpark in tears of overwhelm for an hour, because I felt like I’d finally found my tribe.

I’ve come so far.

So when I was going through what I’d written about last year’s Artful, I noted with interest this little gem:

“Thanks to Elle, I’m facing my fears and doing it anyway. (F’rinstance: before, I struggled to find photos of me that I even liked. Now, I’m the selfie queen, and I’ve got a good dozen videos under my belt (yeah yeah, I know they’re short, but it’s a start!)). And I’m pushing myself out there in lots of other ways – new products, and a (ahem) webinar in the planning stages.” (note the self-doubt still hanging around there?)

Only last year’s conference, and yet it feels so long ago!! Since then, I’ve given several webinars, run 4 x 5-day challenges, currently post a selfie on my page at least a couple of times a week, got a bunch of new services to offer clients in graphics and training, and served LOTS of beautiful clients (new and old) who say fabulous things about me.

I’m kinda not the same person I was.
And my business has grown a lot.

 

The Artful Business Conference is only a couple of days away, and I’m a teensy bit excited (because you know I’m speaking there, don’t you!? Check out my workshop and other details on my event page). Tickets start at $117 for a virtual – you can join in from the comfort of your own couch and you get full access to the recordings afterwards, forever (and you’ll get bonus stuff from me if you book through my afflink).

 

If you come, you might get to meet someone fabulous.
(Here’s me and Jess Van Den from Create & Thrive)

See you there?
Grab a ticket.

Julie X

Maintenance…..

I’m sorry if things are looking a little crazy around here at the moment… I’m in the middle of upgrading my site and I’m not done yet!!

Please bear with me while I get things sorted. If you find something a bit buggy, or if you can’t find what you’re looking for, pop on over to Facebook and message me – I’m always around! Or feel free to email me – info@tractorgirl.com.au

Julie X

How to make a GREAT YouTube channel banner

You know that EVERY interaction with your audience adds to their impression of you – whether it’s your sparkly, amazing website design, your luscious business card that everyone oohs and aahs over, or your YouTube channel banner.

In fact, I was just listening to Tash Corbin today talking about where to start with branding/rebranding your business, and she suggested to start with the things that get the most interaction from your audience, i.e. your Facebook page, and your Youtube channel – because really, unless you’re the Huffington Post, your social media is where all the interaction is happening and your site is not.

So, here’s today’s tutorial on how to put together a great banner for your YouTube on Canva. There are a couple of SUPER important things to remember about your banner for Youtube, especially the size and placement of your text – and so I go through how to use Canva’s guides and snap tools to help you (and I explain why NOT to use any of Canva’s templates for this too!).

Enjoy.

 

 

 

 

As mentioned in my last post, I’ve got a Canva Masterclass happening VERY soon – it starts on Thursday, 16th March. If you’re launching anything anytime soon (a new product or service) or even if you just want to raise your social media profile, I suggest you check it out.

You can learn next-level Canva skills and create a whole social media campaign from the ground up, with tonnes of individual attention in a small group setting – find out more here.

See you there!
Julie X

 

How to create a beautiful social media template in Canva

Well!! I must say I didn’t plan to be away from my blog this long; I’ve been incredibly busy with clients (yay!), having holidays at the beach (yay!), planning out my business for this year (just you wait 😉 ), and then getting the kids organised to get back into school (phew!). So thanks y’all for sticking with me. I PROMISE I’ll be back to blogging on a regular basis, with lots of great tips for small business, and with particular emphasis on building your brand beautifully, of course.

This year, I’ve got tons of stuff lined up; I’ll be digging into branding, design principles, marketing, and more, and looking at quite specific things such as website layout, customer touchpoints, social media, packaging, and your workspace. Look out 2017!

 

Right now, I’ve got something a bit spesh for you; I’ll be doing a series of tutorials on how to make some really gorgeous things in Canva, that you can easily adapt to your own business.

Canva’s great and I love it for all sorts of reasons, but I hear lots of people getting frustrated with it – on the tech side, not being able to figure out how to do something in particular (yes, it does have limitations, but there’s always ways around everything), and also on the design side, when their graphics end up looking messy and confused and nothing like they imagined. I go into a bit of both and show you how to consistently get good results in this series of tutorials I’m publishing throughout the month, because the tech and the design work hand in hand to produce beautiful things.

Here’s the first. Enjoy.

 

 

How easy was that!?

I hope it also sparked your imagination and you realised just how much you can actually do in Canva with a little practice. It’s great for social media posts, creating ebooks, blog images, posters, invitations, and a whole heap of other things too.

If you’re interested in learning more, I’ve got a MASTERCLASS happening very soon – it starts on Thursday, 2nd March. If you’re launching anything anytime soon, I suggest you check it out. Learn next-level Canva skills and create a whole social media campaign from the ground up, with tons of individual attention in a small group setting – find out more here.

See you there!
Julie X