Posts Categorized: small biz

Small biz: Surviving a PR nightmare

Surviving a PR Nightmare Guest post by Matthew Quinn All businesses work hard to build their brands; often startups work tirelessly just to get noticed when they are starting out. Despite all of the measures that businesses take in order to protect their company’s name, mistakes do happen. And, in the digital age and social… Read more »

Here’s an unhappy customer story (or two)

Customer service is part of your branding too. You know all those pretty visuals you’ve got for your branding? It ain’t worth a scrap if you don’t treat your customers right. Yeah yeah nup; in the last few days I’ve been witness to some fairly unpleasant interactions. Like at the takeaway counter when a customer… Read more »