Posts Categorized: branding

What even IS ‘branding’?

What the hey is ‘branding’? I get asked this question a LOT, so thought I’d do a quick video to explain. No, it’s not just your logo.     Basically, branding comes down to being consistent in what you put out into the world, curating your customer’s experience of you. In the video, I mention Nike and Adidas… Read more »

How to make a GREAT YouTube channel banner

You know that EVERY interaction with your audience adds to their impression of you – whether it’s your sparkly, amazing website design, your luscious business card that everyone oohs and aahs over, or your YouTube channel banner. In fact, I was just listening to Tash Corbin today talking about where to start with branding/rebranding your business,… Read more »